Investor Overview
The AI workforce for UK estate agents.
An overview for Matt Perry. What we do, how we operate, and the market we are quietly taking.
An overview for Matt Perry. What we do, how we operate, and the market we are quietly taking.
The UK property industry runs on speed of response. The agencies that don't answer fast enough lose the instruction. Most of them don't.
Portal enquiries from Rightmove, Zoopla and OnTheMarket arrive at all hours. Agents take an average of 4 hours to respond, often longer at evenings and weekends. The lead has already booked a viewing somewhere else.
Every agency has 500 to 5,000 old enquiries no one has the time to call back. Each one is a buyer, tenant, landlord or vendor with money to spend. They are just rotting in a database.
The single most valuable contact an agency has is a past client. No one is nurturing them. So when they re-enter the market, they Google someone else.
Dotty&Dash deploys a branded, named AI agent into an estate agency. It answers every channel, qualifies every lead, books viewings and valuations, and reactivates dormant contacts. Owners wake up to a dashboard of work already done.
The AI replies within seconds on WhatsApp, SMS, email, live chat, social DMs and the phone. Day or night.
Budget, timeline, mortgage status, property type, area. The agent asks the questions a junior negotiator should, but better.
Viewings and valuations land directly in the calendar. The negotiator just turns up. The AI handles the rest.
Cold CRM data becomes new instructions. The AI works through thousands of old contacts and surfaces the ones that are ready.
Every client gets a named agent. Amelia at Michael Bailey. Dotty at LDG. Henry at MyLondonHome. Vendors think they are talking to a real person.
We forward their existing phone number and email through Dotty. Zero workflow disruption. Zero training required.
UK estate agency is a high-fee, high-volume, low-tech industry. Every office sells the same service. The only differentiator is speed and service. That is exactly what we sell.
We do not charge per business. We charge per office. A 1-branch independent pays the same as one branch of a 30-office network. That is how this scales.
The property tech space is flooded with shallow products dressed up in AI marketing. Most are dumb scripts with a chat bubble. Here is what is actually out there, and where we sit.
Pipe portal enquiries into a single inbox. No conversation, no qualification, no action. You still have to do all the work.
e.g. Spectre, Street.co.uk add-ons
Send a templated “thanks, we’ll be in touch” reply. Cannot answer follow-ups. Cannot book anything. The lead still goes cold.
e.g. Lead Pro, Vouch, CRM macros
One channel. Rigid scripted flows. Falls over the second a customer asks something off-script. Branded as AI but really a decision tree.
e.g. MovingHub, generic GPT wrappers
Bolted-on summarisation and email drafting. Still requires a human to read, decide and act. Saves minutes, not headcount.
e.g. Reapit, Alto, Vebra
We are not a chatbot. We are not an autoresponder. Dotty&Dash deploys a fleet of agents that reason, plan, and act on their own across every channel. They use tools, hold context, self-correct, and complete real-world tasks end to end. The same paradigm OpenAI, Anthropic and Google are pushing as the future of software, applied to a single vertical that has never seen anything like it.
Two years ago this product wasn't possible. Now the AI is indistinguishable from a junior negotiator. Agents who have tested it cannot tell.
Fees are flat, costs are up, junior staff are expensive and hard to retain. Agencies are actively looking for a way to do more with fewer people.
The CRM incumbents are slow. The chatbot startups don't understand property. We sit in the middle: built specifically for estate agency, branded as the agent's own team.
Estate agency is a small, talkative industry. Word of mouth between agency owners is the strongest distribution channel we have. We are already seeing it.
Two founders. One has scaled revenue teams from the inside. The other has designed software used by hundreds of millions of people. Both have spent their careers doing exactly what Dotty&Dash now does at scale.
12 years in Silicon Valley designing enterprise software at the highest level. Former Senior Product Designer at Workday, shipping products used by Fortune 500 customers globally. Brings world-class product craft to an industry that has been starved of it.
VP of Revenue Operations scaling global revenue teams at Randstad, the world’s largest staffing company. Built the playbooks, the tooling and the teams that turn enquiries into revenue. Now turning that operating system into an AI product.
Happy to walk through the product, the roadmap, and where we are heading. Pick whichever is easiest.